Zuckerberg: There will be no Meta store on iPhone

Mark Zuckerberg, CEO of Meta, has expressed his strong opposition to Apple’s recent proposals in the European Union in response to the EU Digital Markets Act (DMA). During Meta’s fourth-quarter 2023 fiscal results announcement, Zuckerberg shared his perspective, calling Apple’s new regulations “so onerous” that he doubts developers will opt for the company’s suggested new business models. .

Zuckerberg opposes Apple’s proposals in the EU

Zuckerberg has been critical of Apple’s proposals, suggesting that even Meta could reject the new terms in the EU. “I don’t think the Apple thing is going to make any difference for us because the way they’ve implemented it, I would be very surprised if any developer chose to go into the alternative app stores that they have,” the executive said.

As Apple defends its new policies, the developer community debates the impacts and viability of the proposals on the digital ecosystem.

Details and reactions to the new terms

Apple will allow developers in the EU to opt into new terms that reduce the commission to 17% (or 10% for those in the Small Business Program), a significant cut from the traditional 30% commission on the App Store . However, there is a catch. Those who opt for this model must pay a Basic Technology Fee (CTF) of €0.50 per annual installation after the app exceeds more than 1 million installations. Additionally, even if the developer chooses to distribute an app outside of Apple’s App Store, the company will still charge CTF.

Reviews and future perspectives

It is not surprising that figures such as Tim Sweeney, CEO of Epic Games, have criticized the changes, calling them an “anti-competitive scheme full of junk fees.” Companies such as Microsoft, Spotify and Mozilla have also spoken out against Apple’s proposals. The EU has not yet commented on Apple’s proposals, but has warned that it is studying them and “will not hesitate to take strong action” against the company if necessary. The DMA will go into effect on March 7, and Apple says iOS 17.4 will be available to the public with the required changes before that date.

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