3 dangers of reporting CPF in pharmacies in Brazil: you need to know

Although reporting the Individual Taxpayer Registry (CPF) in pharmacies is common, the practice can pose risks to Brazilians. Understand.

Informing your CPF to accumulate points or obtain discounts at pharmacies has become routine for most Brazilians. This action can put consumers at risk.

In general, pharmacy customers may have their privacy, financial security and even their peace of mind affected. Continue reading this article to discover the three main dangers of sharing your CPF.

Check out the dangers of putting a CPF in pharmacies – Credit: @jeanedeoliveirafotografia / pronatec.pro.br

Why not give your CPF at a pharmacy?

By providing your CPF, you allow access to a range of personal information that goes beyond your name and address.

Pharmacies and drugstore chains, often part of large conglomerates, have the ability to cross-reference purchase data with your profile, mapping consumption habits and health conditions.

In other words, your medication preferences can become a target for aggressive marketing campaigns. In more serious cases, they can fall into the wrong hands and create even more serious problems.

Fraud and identity: a growing risk

Your CPF is the gateway to your financial identity. Malicious individuals can orchestrate sophisticated fraud, such as opening accounts in your name and even taking out bank loans.

It is worth noting that cases of card cloning associated with the Individual Registry are also frequent. Therefore, vigilance is essential. Monitor your credit history regularly and be cautious when sharing personal data.

Targeted Advertising

As already mentioned, companies usually cross-reference data to carry out more aggressive campaigns. The technique is called targeted marketing.

Although it seems beneficial, it is extremely invasive. With your CPF, companies can draw a detailed profile of your consumption habits. There is an ethical discussion about this practice.

After all, constant exposure to invasive ads can manipulate your purchasing decisions, limiting your freedom of choice. For this reason, you should rethink before providing your CPF at the pharmacy.

Leaks

Finally, there is always the risk of a pharmacy database leak. In situations like this, hackers and people with bad intentions may have access to your CPF information.

How to keep your data safe

If you are in the habit of providing your CPF at pharmacies, don’t worry. There are some safety tips so you don’t take any more risks. Check out.

Ask before sharing: by law, pharmacies – or any establishment – ​​cannot require the CPF to sell a product; Privacy policies: if the discount is worth it, ask what the data use policy is and how it will be used by the establishment; Monitoring financial activities: regularly check your credit history and financial transactions to identify any suspicious activity.

What to do in cases of scams

If you have noticed any strange movements in your CPF, it is time to take action. The first step is to file a Police Report (BO), through your state’s electronic police station.

Then contact the bank. If scammers have requested a loan in your name, for example, you must request cancellation. The same applies to credit card debt or other types of purchases.

Finally, it is essential to record that your CPF was used inappropriately. After all, you can protect yourself against false accusations in your name.

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